Tuesday, 9 November 2010

Blog 6 - The Script

My script appeals to its target audience of 18-29 males because of the way Miss Richards looks and acts. She is sexy and acts flirty with the boys in the class. It will also appeal to young females because of the power Miss Richards has over the boys, this element I mentioned in Blog 2. Within this age group horror is a mainstream genre of film so my film should appeal to the majority of people around this age. I think I am aiming it socio-economic class of Bs, C1s, C2s and Ds, which is quite a large range. As it is mainstrean within the age group many people of different classes would watch it, but I think As (lawyers/doctors) would not be interested in this genre and not have time with their busy lifestyle. Es would likely watch the film on DVD but as this socio-economic is unemployed people and students then they might not be able to afford to go see the film in the cinema.

My script reflects the "teen horror" genre because it is set in a school with lots of teenagers, typical of this genre. Teenagers will easily be able to relate to the characters and be interested in the film. Male teens would find Miss Richards enticingly attractive and draw them into the film.

Blog 9 - Analysis of 2 film posters

Jennifer's Body Poster

There is quotations written in a typeface that looks like handwriting on the blackboard, this fits in well. The quotations give positive feedback of the film to persuade the audience to come watch the film. Lots of alliteration is used e.g. "Smart sassy and sexy as well". The words roll of your tongue and make it easier to read. The colours used on the poster is red, black and white. Red has connotations of blood, anger and love/sex and black has connotations of death and evil. All these link in with the film and give the audience and idea what kind of film it is, horror. The photo of Jennifer also links in with the colour scheme because she is wearing red heels and top, and her hair is black tying in with her skirt. The hand that is shut in the desk she is sitting on is an added touch which is not immediately obvious. It gives an insight into Jennifer's character. Her costume is revealing (showing a lot of flesh) and sexy, linking to the quotes and showing what she is like. Jennifer's posture in the photo is laid back and careless. Her facial expression looks evil and seductive. The names of the two main actresses in the film (Megan Fox and Amanda Seyfied who may draw in an audience) are positioned at the top of the poster in a clear white capital font. In the same font a quote from the film is written below the blackboard, "She's evil... And not just high school evil." Another insight into the film and what Jennifer is like. The main images in the poster is the photo of Jennifer on the highschool desk (giving audience idea of where it is set and who it is aimed at - teens, especially 16-24 men because of attractive actress) and the blackboard (also showing it is set in a highschool, place of education). The image of Jennifer is positioned in the first third so the audience sees this first, Jennifer is the selling point and insight into the film.


Sorority Row Poster


The poster has also used serif typeface for the title of the film but have added a Greek element to it because of the Greek symbol incorporated into the letter  "O". This gives it a traditional feel too linking to the meaning of "Sorority". This poster is very similar to the DVD cover as they have used the same photo of the 6 main actresses and the beam of light. This shows a clear link, the audience are aware it is the same film. The fire on the building in the background is a lot clearer in this poster and gives more of a dangerous look and insight into the film. The colour scheme is the same with the black and orange. The facial expressions on the actresses faces are serious and draw you in as they seem to be all looking at you. "Sisters for life.. And death" is written in capitals above the title of the film to create enigma, also drawing the audience in.

Tuesday, 2 November 2010

Blog 8 - Analysis of 2 DVD covers

Jennifer's Body

The title of the film Jennifer's Body is bold and capitals to stand out. The word "Jennifer's" is in white contrasting from the word "Body" in red. I think this could represent the character (Jennifer) changing from innocent to evil, connotations of the colours white and red. The letters look like they are decaying gradually connotations of rotting bodies. The overall colour scheme is red, green and black. I think these colours have been used to connote the genre of the film, horror. These colours are similar to the poster apart from  the colour green is added here. Green could also connote decaying (like the letters in the title). In my poster and DVD cover I will use similar colour scheme to show they are linked, the same film. Blood is smeared on the blackboard and on the floor which continues the horror element. There are photos on the back cover to give a flavour or what happens in the film, along with the synopsis. It also can show the scale of the film, for example the photo of Needy with the burning building behind her. This shows realistic special effects are used in the film. The position of the photos are on the left so it is what you see first. Therefore I will make sure the photos I present on the back cover are positioned left. "Special Features" are emphasised by the red fill behind it. The photo of Jennifer is the same as the poster but with added extras like blood running down her chin. This also links the two, showing it is the same film. I will make sure I make links like this. The rating of the film (15) is clear, shown on the front cover, spine and back cover. It also says on the back cover that the film contains very strong language, bloody horror, sex references and drug use. This shows that children shouldn't be watching this film. From this DVD cover I would guess that the film would appeal to 16-24 year olds, especially males because of the attractive photo of Megan Fox on the front cover.

Sorority Row

The serif typeface is quite traditional linking to the word "Sorority" which is a traditional meaning for a social organisation of woman students in a college or university. There is a quote on the front cover "The best horror film since scream" which compares the film to another high rated horror. This shows the films genre and some positive feedback from it, persuading the audience to watch it, to see if they agree with the statement. The colour scheme is oranges and black. I think the black has connotations of death and evil which seems to always be used for horror films. And the orange contrasts the black, standing out and lighting the photo of the actresses on the front cover. The orange is also used because of the house being on fire. The two main contrasting characters (bitchy Jessica and innocent Cassidy) are forward in the photo. The other four are standing behind, the focal point of the photo is the beam of light, this could be the good trying to get in to the sorority. Or linking to the saying of "look into the light when dying". The film features a lot of death so this would link to it.

Blog 7 - Introduction - Production

I have to produce a promotional pack for the teen horror film I have created. This will include a DVD cover and a poster for the film cinema release.
I will also extend the blog I made for the pre-production coursework.
This will include:
  • An outline of the task
  • Analysis of two dvd covers
  • Analysis of two film posters
  • Two scanned in flat plans of your dvd design ideas
  • Two scanned in flat plans of your poster design ideas
  • An evaluation of the feedback received from the intended audience
  • An evaluation of the strengths and weaknesses of the production through a comparison of your production with existing media products.