Blog 8 - Analysis of 2 DVD covers

Jennifer's Body

The title of the film Jennifer's Body is bold and capitals to stand out. The word "Jennifer's" is in white contrasting from the word "Body" in red. I think this could represent the character (Jennifer) changing from innocent to evil, connotations of the colours white and red. The letters look like they are decaying gradually connotations of rotting bodies. The overall colour scheme is red, green and black. I think these colours have been used to connote the genre of the film, horror. These colours are similar to the poster apart from  the colour green is added here. Green could also connote decaying (like the letters in the title). In my poster and DVD cover I will use similar colour scheme to show they are linked, the same film. Blood is smeared on the blackboard and on the floor which continues the horror element. There are photos on the back cover to give a flavour or what happens in the film, along with the synopsis. It also can show the scale of the film, for example the photo of Needy with the burning building behind her. This shows realistic special effects are used in the film. The position of the photos are on the left so it is what you see first. Therefore I will make sure the photos I present on the back cover are positioned left. "Special Features" are emphasised by the red fill behind it. The photo of Jennifer is the same as the poster but with added extras like blood running down her chin. This also links the two, showing it is the same film. I will make sure I make links like this. The rating of the film (15) is clear, shown on the front cover, spine and back cover. It also says on the back cover that the film contains very strong language, bloody horror, sex references and drug use. This shows that children shouldn't be watching this film. From this DVD cover I would guess that the film would appeal to 16-24 year olds, especially males because of the attractive photo of Megan Fox on the front cover.

Sorority Row

The serif typeface is quite traditional linking to the word "Sorority" which is a traditional meaning for a social organisation of woman students in a college or university. There is a quote on the front cover "The best horror film since scream" which compares the film to another high rated horror. This shows the films genre and some positive feedback from it, persuading the audience to watch it, to see if they agree with the statement. The colour scheme is oranges and black. I think the black has connotations of death and evil which seems to always be used for horror films. And the orange contrasts the black, standing out and lighting the photo of the actresses on the front cover. The orange is also used because of the house being on fire. The two main contrasting characters (bitchy Jessica and innocent Cassidy) are forward in the photo. The other four are standing behind, the focal point of the photo is the beam of light, this could be the good trying to get in to the sorority. Or linking to the saying of "look into the light when dying". The film features a lot of death so this would link to it.